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Qwerry

Qwerry

Qwerry

Ask the right questions
5

Washington, District of Columbia, United States

1-9

2019

Qwerry is a market research and branding firm. We help you ask the right questions to learn more about your category, brands, and buyers. This will help you grow your business.

With our research-first approach, we use data, creativity, and storytelling to help you:

  • Build a winning brand strategy
  • Get useful insights from industry and market research
  • Understand and learn from your competitors
  • Build a content marketing strategy that resonates
  • Tailor and prioritize your messaging for your different audiences
  • Implement a brand tracking program built on a solid foundation
  • Build a market segmentation so you can find and attract the most profitable segments
  • Test your concepts before going to market to ensure successful product launches
  • Create brand and product names that will catch your audience’s attention
  • Build organizational values that reinforce your brand strategy and motivate your staff

We provide you with a perspective on the factors and market dynamics that influence decision-making within your industry. With this, you can build winning brand and business strategies.

Discovery

We believe discovery is the first step to growth. Our job is to help you get enough of the right data to help you make the best decisions. We will help you build a plan using research data to improve your offer, advertising, SEO, and content to meet market needs. This will help you make informed decisions instead of guessing or relying on anecdotes.

Alignment

Building and implementing an effective brand and business growth strategy requires leadership buy-in, cross-functional collaboration, and teamwork. That's because branding is not just a marketing exercise, it’s a business exercise. And it’s not always easy to get everyone on the same page.

Qwerry prepares data and recommendations in a clear and concise manner. This makes it easy for your organization to understand the facts and implications and align internally. Sharing this information through our dynamic reports helps everyone be on the same page.

Qwerry Quick Facts

  • We use modern research techniques that are grounded in empirical evidence.
  • We are constantly evolving so our work reflects the latest, but proven, methodologies...we research the research.
  • We provide data stories through dynamic and interactive reports that can be shared throughout your organization.
  • We translate brand insights into specific actionable recommendations that tie back to marketing laws of growth.
Budget per project
$2,500 - $25,000+
Projectduur
  • Minder dan 1 maand
  • 1-3 maanden
  • 3-6 maanden
Geografische focus
  • Australia
  • United States
Talen
  • Engels
Succesverhalen

Uitdaging

Our agency partner had a unique client need that the agency was not structured to meet. The agency's client wanted a turnkey reporting system to evaluate new geographic markets for locally based home services businesses for potential acquisition. This was not part of the agencies usual offer.

Oplossing

Qwerry designed a repeatable and scalable reporting system with three components: 1. A consumer pulse survey 2. Demographic data analysis using mapping software & data analyses 3. Competitive search data analysis

Resultaat

After Qwerry built a prototype report/ test case that the end-client loved, the agency went on to sell 30+ reports worth over $1M in revenue in just over a year, requiring little-to-no effort from the agency since Qwerry handled all aspects of project intake, execution, and delivery.

Uitdaging

Our client, an impact investing firm, wanted to understand the market of individual investors and how to prioritize them so it could increase marketing efficiency and ROI while driving up its retail investor/ individual investing accounts.

Oplossing

Qwerry recommended and conducted a behavioral & attitudinal segmentation study. We discovered two high-value segments for our client and identified their profiling characteristics such as investing behavior, personality, media habits, and demographics.

Resultaat

After implementing PPC advertising targeting these segments based on data and recommendations from our segment profiles, our client saw an increase in PPC conversions or their highest value segment, driving up their marketing ROI and individual investing accounts.

Uitdaging

Makers of Kolabree, a platform for businesses that consult with clients, wanted to validate assumptions leading up to product launch. They wanted to: - Validate/ prioritize use cases - Evaluate pricing - Generate branding/ marketing ideas - Prioritize their feature roadmap - Profile buyers

Oplossing

Qwerry designed and ran a comprehensive concept test surveying the target market in the US and Australia. Using different analyses, we helped Kolabree validate their concept, size the market, identify an optimal price point, generate branding themes, prioritize the most important features, and more.

Resultaat

“Qwerry helped us validate our product-market fit and led us to reprioritize our use cases for a new product launch. We acquired new customers at greater rates, with sectors we weren’t originally considering based on Qwerry’s research, insights, and recommendations.” - Justin, Cofounder at Kolabree

Onze klanten
Qwerry uit Washington, District of Columbia, United States heeft Later geholpen om hun bedrijf te laten groeien met SEO en digitale marketing
Qwerry uit Washington, District of Columbia, United States heeft Domini geholpen om hun bedrijf te laten groeien met SEO en digitale marketing
Qwerry uit Washington, District of Columbia, United States heeft Mavrck geholpen om hun bedrijf te laten groeien met SEO en digitale marketing
Qwerry uit Washington, District of Columbia, United States heeft Zyrous geholpen om hun bedrijf te laten groeien met SEO en digitale marketing
Qwerry uit Washington, District of Columbia, United States heeft Kolabree geholpen om hun bedrijf te laten groeien met SEO en digitale marketing
Qwerry uit Washington, District of Columbia, United States heeft The Brand Consultancy geholpen om hun bedrijf te laten groeien met SEO en digitale marketing
Onze prijzen
Qwerry uit Washington, District of Columbia, United States heeft Data Story Academy Data Story Certified gewonnen
Qwerry uit Washington, District of Columbia, United States heeft Member of ESOMAR gewonnen
Qwerry uit Washington, District of Columbia, United States heeft Semrush Certified Agency Partner gewonnen

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