Stack Agency

Uitdaging

Yasin and Ina had been working with a freelance SEO, but were achieving very little in terms of a) good keyword positions and b) traffic and online sales for their investment. The brief was to push a range of search terms for their commercially most important product sku's, into the Google Top 5.

Oplossing

We started with a detailed site-wide Technical Audit which revealed a number of issues around canonical tags and duplication. Our team then carried out Keyword Research which allowed us to target search terms like "Peaky Blinders Suits" and "Herringbone 3 Piece Suits" by creating new content.

Resultaat

We started working with Tru Clothing in March of this year, and now only 3 months in, we have managed to push them from 620 organic Google Page 1's, to 1076. This has resulted in a 40% increase in site visitors from organic only channels, and a 25% increase in online only sales orders.

Uitdaging

Jen contacted us in February because she was struggling to get onto the first page of Google and sales of her Vintage Clothing had stagnated. She wanted to compete on a level playing field with the likes of Beyond Retro and The Vintage Store Online.

Oplossing

Our team spotted that the Vintage Folk homepage had no customisable content. In addition, the metadata was very poor and their backlink profile was also a bit of a mess, so this provided an opportunity for us to improve both their on-page and off-page SEO strategy.

Resultaat

Since February, when we started this campaign, our team have managed to push Vintage Folk forward from 93 Google Organic Page 1's in February to 506 present day, and sales from organic only search have more than doubled!